Netflix is parting ways with Meghan Markle’s As Ever brand. The streamer that launched Markle’s lifestyle series “With Love, Meghan” said in a statement, “Meghan’s passion for elevating everyday moments in beautiful yet simple ways inspired the creation of the As Ever brand, and we are glad to have played a role in bringing that vision to life.” The company added that the move was always part of the plan, noting, “As it was always intended, Meghan will continue growing the brand and take it into its next chapter independently, and we look forward to celebrating how she continues to bring joy to households around the world.” A spokesperson for the brand echoed the sentiment, saying, “As Ever is grateful for Netflix’s partnership through launch and our first year,” adding that the company has seen so much growth and “is now ready to stand on its own.”
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