In response to a national crackdown on food waste, a beef restaurant in Changsha actually began weighing their customers as they entered the establishment. Once their weight was submitted to an app, the restaurant gave them meal suggestions based on an item’s caloric content. They even urged their customers to “be thrifty and diligent, promote empty plates” calling the campaign, “operation empty plate.”
But needless to say the campaign did not go over well, with the restaurant getting blasted for it all over the social media platform Weibo.
The restaurant has since apologized, noting they were “deeply sorry” for causing any offense, and adding, “Our original intentions were to advocate stopping waste and ordering food in a healthy way. We never forced customers to weigh themselves."